Chelsea Bay Wills

Design has the power to raise consciousness, educate, and make change in our society.
I chose to be a designer for just that reason- to use my talents to affect positive change.

I graduated from the University of Michigan's art and design school with a BFA in early 2004.
For the past five years, I have immersed myself in the aspects of design including: identity development, collateral design, packaging, campaign execution, poster creation, t-shirt design, wayfinding, art direction and publication design and production. I have worked as an in-house designer for a privately owned corporation specializing in insurance; as the lead designer for a “conscious community” magazine; and as a freelance designer for various independent businesses, start-up companies, and non-profit organizations.

My purpose is to visually represent and give justice to the mission of every company that I work with/for.  This will ultimately create a bridge to reach the rest of the world – so that the mission is understood and remembered.

Currently working as the design director for THE CHANGE www.thechangestrategy.com/, brand strategy and design for good-for-the-world comapnies and organizations.